Effective Date: September 11, 2025

At Expandig, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how Expandig ("we," "us," or "our"), a software-as-a-service (SaaS) platform, collects, uses, shares, and safeguards your data when you use our services, including our website (app.expandig.com), platform, and features like 2-way SMS/email conversations, appointment booking, Google review automation, and integrations with third-party tools (e.g., QuickBooks, ADP). By using Expandig, you agree to this policy. If you have questions, contact us at [email protected].

1. Information We Collect

We collect information to provide and improve our services, which automate business tasks such as CRM, messaging, and integrations for service-based businesses.

a. Information You Provide

Account Information: When you sign up for Expandig (e.g., for our $77–$117/month plans or free trial), we collect your name, email, phone number, business name, and payment details (via Stripe).

Client Data: You may input customer data (e.g., names, emails, phone numbers) into our CRM, forms, or messaging tools for appointment scheduling, SMS/email campaigns, or review automation.

User Content: Data from forms, workflows, or integrations (e.g., QuickBooks invoices, ADP payroll records) you configure.

b. Automatically Collected Information

Usage Data: We collect data on how you use Expandig, such as pages visited, features used (e.g., SMS campaigns), and login times, to optimize performance.

Device Information: IP address, browser type, device type, and operating system to ensure compatibility and security.

Cookies and Tracking: We use cookies to enhance user experience (e.g., saving login preferences) and analytics tools (e.g., Google Analytics) to track site performance. You can manage cookie preferences via your browser.

c. Third-Party Data

Integrations: When you connect tools like QuickBooks, ADP, or Twilio, we collect data necessary for functionality (e.g., invoice details, employee records), as permitted by those services’ policies.

Marketing Leads: If you engage with our ads or lead magnets (e.g., “5 SMS Hacks for Salons”), we collect contact details you provide.

2. How We Use Your Information

We use your data to deliver, improve, and personalize Expandig’s services while ensuring compliance with laws like GDPR and CCPA.

Service Delivery: Process subscriptions, enable 2-way SMS/email, sync integrations (e.g., QuickBooks for invoicing, ADP for payroll), and automate tasks like appointment booking and Google review requests.

Communication: Send transactional emails/SMS (e.g., payment confirmations, feature updates) and respond to support inquiries.

Analytics and Improvement: Analyze usage data to enhance platform performance and user experience.

Marketing: With your consent, send promotional emails/SMS about Expandig’s features or offers (opt-out available).

Compliance and Security: Verify identities, prevent fraud, and comply with legal obligations (e.g., TCPA for SMS opt-ins).

3. How We Share Your Information

We do not sell your personal data. We share information only as necessary to provide services or meet legal requirements.

Service Providers: We share data with trusted third parties (e.g., Stripe for payments, Twilio for SMS, Mailgun for email, Zapier for integrations) to operate Expandig. These providers are bound by strict confidentiality agreements.

Your Clients: When you use Expandig to send SMS/emails or manage customer data, that data is shared as directed by you (e.g., appointment confirmations).

Legal Compliance: We may disclose data if required by law (e.g., court orders, tax reporting) or to protect our rights and users.

Business Transfers: If Expandig is acquired or merged, user data may be transferred to the new entity, with notice to you.

4. Data Security

We implement industry-standard measures to protect your data, including:

Encryption of data in transit (SSL/TLS) and at rest.

Secure servers hosted by trusted providers (e.g., AWS via GHL’s infrastructure).

Regular security audits and access controls.

Compliance with TCPA for SMS (opt-in/out required).

However, no system is 100% secure. Notify us immediately at [email protected] if you suspect unauthorized access.

5. Your Data Rights

You have rights over your personal data, subject to applicable laws (e.g., GDPR for EU residents, CCPA for California residents):

Access: Request a copy of your data.

Correction: Update inaccurate information.

Deletion: Request deletion of your data (except where legally required, e.g., payment records).

Opt-Out: Unsubscribe from marketing emails/SMS via the link in messages or by contacting us.

Portability: Request your data in a machine-readable format.

Restrict Processing: Limit how we use your data in certain cases.

To exercise these rights, email [email protected]. We’ll respond within 30 days (or as required by law).

6. Third-Party Integrations

Expandig integrates with tools like QuickBooks, ADP, Twilio, and Zapier. When you enable these, their privacy policies apply to data shared with them. Review their policies:

QuickBooks: intuit.com/privacy

ADP: adp.com/privacy

Twilio: twilio.com/legal/privacy

Zapier: zapier.com/privacy

7. Data Retention

We retain data as long as needed to provide services or meet legal obligations:

Account Data: Kept while your account is active. Deleted within 30 days of cancellation (except for legally required records, e.g., payment history).

Client Data: You control retention of customer data in Expandig’s CRM. We delete it upon your request or account closure.

Usage Data: Kept for up to 12 months for analytics, then anonymized.

8. International Data Transfers

Expandig operates in the U.S., but clients may be global. We comply with GDPR for EU data transfers (e.g., using Standard Contractual Clauses). Contact us for details on cross-border data handling.

9. Cookies and Tracking

We use cookies for functionality (e.g., login sessions) and analytics (e.g., Google Analytics). You can disable cookies in your browser, but this may limit platform functionality. See our Cookie Policy on app.expandig.com for details.

10. Children’s Privacy

Expandig is not intended for users under 16. We do not knowingly collect data from children. If you believe we have such data, contact us at [email protected] for deletion.

11. Changes to This Policy

We may update this policy to reflect legal or service changes. We’ll notify you via email or in-platform notice at least 30 days before significant changes take effect. Continued use of Expandig after changes constitutes acceptance.

12. Contact Us

For questions, concerns, or to exercise your data rights, contact:
Email: [email protected]
Address: 6409 Arbroath Street, Burnaby, BC, Canada
Phone: +1 (672) 699-0385

Thank you for trusting Expandig with your data. We’re committed to keeping it safe and empowering your business.